So how do you make a website that stands out and you can aim for higher ranking and more traffic? A lead magnet (checklist or ebook) that everyone wants to share links to and read. In this post, we have a quick overview of what you’ll learn how to grow traffic to the site strategically with digital marketing channels.
Well, you’re in luck! Today, we’re going to demonstrate how to develop Google digital marketing with tips and actionable steps.
Do you know how many blogs posts are published every day? The numbers are going to blow your mind. A staggering 7.5 million blog posts get published daily.
Now, while it’s true that only about 3% of content strategists have a posting schedule to upload daily basis, over 4.4 million blog posts get published each day.
Every month 20,000+ companies are flooding the web with content indexed on Google. There is a dire need to follow the steps to create content that stands out and fulfills the user intent, Which is why you need to have power posts that work better for getting traffic and shares—next, promotion of the content with tried and tested strategies.
Tip #1 – Head over to Keyword Research Tools
You can begin your keyword research with Semrush Keyword Magic Tool. The SEO powerhouse Semrush has several keyword research tools, one of which is their industry-leading Keyword Magic Tool. If you are using “Answer The Public”, you type in a keyword phrase you want to write a blog post and pick a one or two-word keyphrase; While Answer The Public isn’t the “end all, be all” when it comes to your keyword research strategy, it’s a good starting point for question.
Tip #2 – Study the SEO Metric (Monthly Search Volume & Keyword Difficulty)
Do your prospects care about what you’re writing? It shows you are willing to offer insights to the audience based on what queries are easy to gain traction. Some of the best-performing blog posts currently on the SERP have informational and transactional keywords. You can determine more details about keywords by estimated monthly visits from Google, total backlinks, Facebook shares, and repin are on Pinterest.
It is how you get the road map to get started. This process allows you to discover an untapped goldmine of content ideas. If a topic has all of the above-discussed elements, it’s worth writing.
Tip #3 – Perform Google Searches and Distribute with Digital Marketing Channels
When choosing a topic, Google analytics of your website will show a good number of estimated visits (at least 75), a decent total backlink count (at least 10), and social shares after it starts to get backlinks that make a difference. Go through posting methods and optimization techniques of industry giants like BacklinkO, search engine journal, and Moz for next-level SEO training and link-building strategies.
Tip #4 – Curate Content as Optimized & Targeted as Possible to Grow with the Organic Keywords
Address the questions and problems that your prospects or customers have. Use the Skyscraper Technique prevalent in an SEO context.
The Skyscraper technique is a strategy where marketers attempt to perform better than the competition, so much better you naturally will get more attention and press.
Just go through this detailed infographic to get an idea about digital marketing channels that can bring promising results.
Tip number one is probably the most critical for almost everything we do in marketing, but also something which is sometimes overlooked. With the number of active blogs hovering around 500 million, it’s not surprising to discover that over 7 million blog posts are published daily.
You may contact our sales team for any assistance you need with digital marketing queries and optimization techniques for a website.
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